Peter Verhoeven

Global Director of Partner Services – Booking.com

As the Global Director of Partner Services, Peter Verhoeven is responsible for Booking.com’s Partner Services Department, including more than 180 offices worldwide as well as the Global Partner Services Innovation team based in Amsterdam. The Partner Services Department focuses on servicing and growing Booking.com’s network of 1.4 million+ accommodation partners around the world, ranging from the largest global hotel chains to smaller boutique hotels and vacation rental properties. By supporting new and existing partners with the commercial tools, technology, insights and advice to grow their businesses via the Booking.com platform, the Partner Services Department is continuously increasing and nurturing the incredible diversity of accommodation options on Booking.com, thus empowering people to experience the world—one unique stay at a time.

Previously, Peter served as the Managing Director of Europe, Middle East and Africa (EMEA) for Booking.com. In this role, he was ultimately responsible for the operational health of all aspects of Booking.com’s business in the company’s largest regional market, including accommodation partner growth, support and retention, business development, and customer service.

Peter came to Booking.com in 2014 from AccorHotels, where he served in numerous positions over his seven-year tenure with the company. After joining Accor in 2007 as Managing Director for The Netherlands, he was later appointed as Chief Operating Officer for Germany in 2009. He was soon tapped to become the Chief Operating Officer for the Ibis family of brands in Europe, a role he held for four years before later being named as Chief Executive Officer for Northern, Central and Eastern Europe in November of 2013.

Peter began his career with Golden Tulip International in Ghana, and Gran Dorado in the Netherlands. He later joined Disneyland Paris where he stayed for ten years, holding various leadership positions in operations, marketing and sales. Peter has also worked for Avis Car Rental in the United Kingdom as Director of Sales for Europe, Africa and the Middle-East.

Peter holds an MBA from INSEAD and is a graduate from the Hotelschool, The Hague. He is fluent in English, Dutch, German and French.