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Five Italian Cities Struggling with Over-tourism?

The Ministry of Cultural Heritage and Tourism MiBACT opened a roundtable with the town councilors for tourism in five cities: Milan, Venice, Florence, Rome, and Naples.

On 27 July, Minister Dario Franceschini signed a protocol of cooperation between the Ministry and the five cities, a first step towards sharing choices regarding the protection of sites beleaguered by tourism.


BTO2017 | TEN Cinque città alle prese con l'overtourism?

Introduzione di contesto
Francesco Palumbo, Ministero dei beni e le attività culturali e il turismo MiBACT

Anna Paola Concia, Assessora con delega al Turismo del Comune di Firenze
Isabella Menichini, Direttrice Area Turismo del Comune di Milano
Gaetano Daniele, Assessore con delega al Turismo del Comune di Napoli
Adriano Meloni, Assessore con delega al Turismo del Comune di Roma
Paola Mar, Assessore con delega al Turismo del Comune di Venezia

Robert Piattelli BTO2017 | TEN

  • youtube
  • flickr

Destinations models en Route

Cities are installing ever more advanced digital connections.

Can they be the answers to an integrated distribution of tourist services?

We look at the situation in three cities: Florence, Prague, and Tel Aviv.


Carlotta Ferrari Destination Florence

Jana Hudcova City of Prague
Yadin Katz Tel Aviv Global

Antonio Pezzano

  • youtube

The digital life of an Airline

KLM has always been the worldwide leader in digital airline innovation.

Its ideas and campaigns have always been at the forefront, considered the best not just within the industry.

At BTO, we have cited them for years and finally, after years of insisting, we will have their own representative on stage.


Keynote Speaker
Carolijn Hauwert KLM Airlines

Marco Carrai Toscana Aeroporti S.p.A.

Miriam Bertoli Formatrice

  • youtube
  • slideshare