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 10:00

Museum Gaming. A new future for museums.

Father&Son, the videogame that has seen the active participation of the MANN, Museo Archeologico Nazionale di Napoli (National Archaeological Museum of Naples), represents the first attempt of integration between videogames culture and a Museum Institution trying to create a product that combines two extremely different “cultural heritage” dimensions. What are the advantages of this combination?.. Read more »

  • slideshare
 14:00

Bookingfor: Come pianificare una corretta strategia di promozione utilizzando i dati del territorio – I dati Predittivi

Ogni destinazione ha a disposizione una importante mole di dati provenienti da diverse sorgenti che spesso viene ignorata. E’ possibile aggregare e utilizzare questi dati per guidare le scelte di promozione di chi gestisce la promozione della Destinazione? Quali sono i dati veramente importanti e quali informazioni sono in grado di darci? In questo intervento.. Read more »

 15:00

Indie-games

As for all the cultural and creative industries, even the cluster of videogames production industries presents in Italy a double dimension: together with the major international ones there are also new micro companies that realise the so-called “indie” videogames sometimes characterised by great qualitative potentials. What are the economic dimensions of this cluster in Italy?.. Read more »

  • slideshare
 16:00

Studying alternative accommodations DNA

Airdna is a company that analyzes all Airbnb data. With Scott Shartford, we will look at the impact of multinationals on the Italian market, taking in all aspects of growth and development.

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Keynote Speaker
Scott Shartford AirDNA

Interviewer
Douglas Quinby PhoCusWright

Talkbacker
Marc Sampietro The Student Hotel

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 17:00

Do you see a future for DMO?

TENTENNARE. What have DMOs done and what will they be doing in 10 years?

Communication, marketing, management, forums, lobbying?

All, some, or none of these activities?

——–

Keynote Speaker
Josep Ejarque FourTourism
Gustavo Koniszczer FutureBrand

Conclusions
Antonio Pezzano DMI

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 09:00

See Europe as a whole destination

Promoting a sole identity on the global market, valorising the beauties and characteristics of 32 countries so different one from another, but kept together by the Visit Europe brand. An important challenge presented by Peter de Wilde, President of the European Travel Commission, who shows us the objectives achieved and the future projects, focusing on.. Read more »

  • slideshare
 10:00

FVG Social Ambassador: “PASSION” blogger!

The first BLOG written by the people who live the land in first person: from Friuli Venezia Giulia here it is www.fvglivexperience.it! True stories that come straight to the heart (<3) because made by real people. Trying to describe such a rich, varied land as Friuli Venezia Giulia – where a still-wild landscape offers mountains,.. Read more »

 15:00

Destinations: Spain, Slovenia, and Italy, what is the role of foreign offices?

A round table on the role of governmental Tourism Organisations and Agencies foreign offices. Spain, Slovenia, and Italy discuss about the state-of-the-art, future projects, chaired by the responsible of a DMO. Inside and towards a world changing rapidly. ——– BTO2017 | TEN – I feel Slovenia BTO2017 | TEN – Gianni Bastianelli – ENIT BTO2017.. Read more »

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